DÆHLIE Sportswear was established by skiing legend Bjørn Dæhlie in 1996.
Since then, our collaboration with athletes, who constantly strive to set new records, drives us to continuously seek improvements and introduce innovative features in our cross-country skiing and running apparel.
Our commitment is to provide you with exceptional apparel that supports your goals and empowers you to reach new heights. Experience the difference and maximize your performance with us 365 days a year.
Maximize your performance
With a range of products tailored to different ambitions and intensity levels, we aim to provide athletes at all levels with the best experience when running or cross-country skiing, regardless of weather conditions, all year round.
Our goal is to inspire people to do endurance sport in nature. At DÆHLIE Sportswear, we believe in the power of nature as both a training arena and a source of inspiration. The Norwegian landscape serves as our ultimate testing ground, bringing our products to the challenges posed by its diverse seasons and demanding conditions.
Designed with the athlete in mind
We are passionate about promoting health and physical activity. By actively contributing to the recruitment of athletes in cross-country skiing and running, we create arenas for shared activities, inspiration, and engagement. Whether you're an amateur enthusiast or an elite athlete, we are dedicated to delivering high-quality apparel that enhances your performance and maximizes your potential.
With a range of products tailored to different ambitions and intensity levels, we aim to provide athletes at all levels with the best experience when running or cross-country skiing, regardless of weather conditions, all year round.
Why and how we work together with clubs, events and the community
We are proud to be a partner in fostering activity and community.
The Dæhlie brand aims to create arenas where people can be active together. That’s why we collaborate with events, clubs, teams, and groups every year to facilitate physical activity and achievement.
We strive to be active contributors in creating spaces for physical activity where everyone can thrive and perform at their level, regardless of ambition.
Some of our partnerships:
Varden Meråker
IL Varden Meråker has had many successful senior athletes over the years, as well as numerous Norwegian Championship relay gold medals. We have a reliable and well-developed trail system that we can enjoy. Despite being a relatively small club, they have active members of all ages, including athletes like Emil Iversen, Thomas Maloney Westgård, Katharina Brudermann, Mia Mossige, and Petter Østtun.The club has hosted major championships in the past five years, including the Norwegian Championships, Junior National Cup, and the National Championships for Youth.
Falun Borlänge SK
Sweden's leading cross-country skiing elite club for seniors. The club’s values are at the core of their operations. They believe that world-class performances and strengthening athletes' financial well-being and brand are possible through top-notch service, support, and ski waxing, developing events, and a strong presence on social media to build both their own and their partners' brands.
Flekkerøy Løpeklubb
Flekkerøy Running Club is a relatively new running club. The club is growing rapidly and has already gathered over 90 members in just one year – and it’s easy to see why. With a unique sense of community, contagious enthusiasm, and not least their stylish and modern club apparel, Flekkerøy Running Club has truly made its mark on the region.
Ull/Kisa Friidrett
2024 has been the best season ever for Ull/Kisa Athletics: 79 Norwegian Championship medals, a win in the Holmenkollen Relay (men’s elite), a world champion, 10 Norwegian age-group records, and a 10% increase in membership. Ull/Kisa Athletics organizes several races that attract runners and recreational athletes from all over the country.
Vang Ski
Vang Ski
Fossum IF
Fossum IF